Tom Daley and Gyles Brandreth back a ‘spiffing’ campaign with Tesco Mobile
We got to have some fun with a recent campaign for Tesco Mobile, as we teamed them up with two national treasures – Olympian Tom Daley and broadcaster Gyles Brandreth. Launched alongside Tesco Mobile’s new ‘essentials’ pay-as-you-go tariff, the campaign centred around celebrating Britain’s favourite forgotten words and encouraging people to bring more personality back […]
Aitch brings the heat for Super Noodles
Award-winning rapper Aitch, who recently lived out his dream in the I’m A Celeb jungle, teamed up with his food fanatic pal Big Zuu for a new campaign with Batchelors Super Noodles. The brand was looking to serve up friendship and fun for the campaign they called ‘Date with a Mate’, and we delivered the […]
AJ Odudu and Will Best Bring Personality to Holiday Inn Express Festival Recovery Campaign
AJ Odudu and Will Best fronted a summer broadcast day and campaign shoot for Holiday Inn Express, supporting the brand’s culturally relevant “Fresh or Fried” campaign. Positioning Holiday Inn Express as the unofficial sponsor of the Summer of Pop, the campaign tapped into major UK music moments – from Britpop’s revival to a packed summer […]
Virgin Media O2 Business and Depop Highlight the Rise of Second-Hand Sellers with Kimberley Wyatt
If you’ve been following our work here at The Celebrity Sauce Co., you’ll know we love a campaign that’s rooted in purpose, and this one ticked all the right boxes. In the lead up to Christmas, Virgin Media 02 Business launched a new report exploring the rise of second-hand shopping and the boom in at-home […]
Ellen White Supports Next Generation of Footballers in Más by Messi 1v1 Tournament
We partnered Ellen White with Más by Messi to front the London leg of the global Más by Messi 1v1 World Crown – a groundbreaking new tournament created to uncover the next generation of grassroots football talent. The series is backed by Leo Messi himself and is redefining the pathway for aspiring players across the […]
Helen Flanagan, Catrina Hogg and More Spotlight Asda in Bespoke Social Content
We partnered with Asda and Mail Metro Media with a range of high-profile talent and digital creators – including Helen Flanagan, Chloe Busby, Stephanie Cox, Diana Foster, Catrina Hogg and Lauren’s Cravings – to produce a series of bespoke social posts showcasing key Asda categories. Each creator produced tailored content aligned to their audience and […]
Paddy McGuinness Brings Heart and Humour to JD Foundation Anniversary Gala
We secured Paddy McGuinness to host the JD Foundation’s 10-year anniversary Charity Gala, a black-tie celebration recognising a decade of support for young people and communities across the UK. As host, Paddy brought warmth, humour and heart to the evening – guiding guests through a night designed to spotlight the individuals and projects impacted by […]
Great Western Railway and Martin Kemp Celebrate Stress-Free Travel Experiences
We partnered Martin Kemp with Great Western Railway for a branded content series created in association with The Times. The campaign centres on the idea of “travel mindsets” – encouraging people to rethink how they experience the South-West by embracing slower, more intentional journeys. Across a series of four short-form social videos, Martin travels to […]
From Doodles to Dinner: Alexandra Burke X Yutaka Sushi Squad
We partnered with Alexandra Burke as the spokesperson for a nationwide broadcast day to support Yutaka’s new campaign celebrating the rise of adventurous family cooking. As part of the activation, Alexandra appeared on Good Morning Britain and a wide range of radio shows and podcasts, discussing how families are swapping classic baking for healthier, more […]
Victoria Centre Partners with Grace Surguy to Spotlight High-Street Fashion and Beauty
Grace Surguy has partnered with Victoria Centre, Nottingham across two successful campaigns, each designed to spotlight the centre’s strong high-street offering and seasonal activations. In the first social post, Grace showcased new-in spring fashion, taking her audience on a “shop with me” experience through her favourite high-street stores and highlighting key pieces for the warmer […]