Ola Jordan Encourages Self-Care for fenjal’s Mother’s Day Campaign

To celebrate Mother’s Day and recognise all the amazing motherly figures out there, skincare brand fenjal launched a limited-edition gift bundle. It included six full-size products including indulgent crème bath oil, body oil and body spray, as well as an additional free heart shaped soap especially for the occasion.

The idea for the bundle came after research found that ‘8 out of 10 Brits (82%) revealed they learned their best piece of advice from their mother’ and ‘a quarter of the UK agree that “being kind to yourself and others” is the number one piece of advice they’ve received from their mothers’.

fenjal, whose products are all made with vegan ingredients, wanted to encourage more mums to take time for themselves. And not just on Mother’s Day. To help them promote the gift bundle and share the research findings, they were looking for a celebrity mum to front the campaign.

Always happy to champion mums, we were excited to source them former Strictly Come Dancing professional Ola Jordan as the celebrity spokesperson. The television personality is a mother of one and has an extremely close relationship with her own mother, so made the perfect partner for fenjal.

During a broadcast day she joined the Commercial Manager of fenjal to speak to a number of radio stations and media about why she’s teamed up with the brand, the research findings and to position the fenjal bundle as the perfect gift for Mother’s Day.

To further boost the campaign, she shared a video of her unboxing and using the products from the bundle, alongside her daughter, to her Instagram which has 336k followers.

Ola said of her involvement: “I’m thrilled to be working with fenjal to celebrate motherly figures nationwide. The motherly bond is so strong, I have a great relationship with my mum, she’s my rock! […] We can sometimes forget to take care of ourselves and allow time to relax, so that is something I’m going to make sure my mum and I do this upcoming Mother’s Day!”

To book Ola Jordan for your brand campaign or event, please contact us on letstalk@celebritysauceco.com


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